Feed on our new blog
Monday, October 19, 2009
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Adbrite will aso pay you money like GOOGLE ADSENCE.!!!!...HURRY!!!!!
If you're not yet using AdSense for feeds, visit our Help Center for more information on getting started.
Add on to AdSense
ColorZilla
This extension tells you which RGB or hex color you're looking at, to help you make sure you created that logo for your business with just the right shade of blue, for instance. The tool also creates custom color palettes while you're browsing, so you can use them in your designs.
MeasureIt
Like the name says, use this add-on to measure the width and height in pixels of any element you see on a webpage. It's very simple to use, and you can define how much space you have left for that AdSense ad unit on the right-side. :)
IE View
Do you frequently use Internet Explorer to check how your website renders on that browser? This add-on allows you to view the way any page would look if it were opened in IE, without the hassle of opening another browser. You can also see pages that aren't Firefox-friendly much more easily.
WebDeveloper toolbar
This all-in-one toolbar gives you quick control over things like JavaScript display, form and CSS elements, screen resizing (so you know what your website looks like in smaller resolutions), HTML validation, and much more.
Ads back up on Blogger
If you're still displaying PSAs after 24 hours, we recommend reviewing our Help Center and using our PSA troubleshooter.
Thanks to everyone who helped report this issue, and we appreciate your patience.
Talking AdSense optimization in Google Ad Manager
It can be tough to sell advertising in today's economy. It can be even tougher to figure out how to maximize revenue for each ad impression. Google Ad Manager, our hosted ad serving and management solution for publishers with small direct sales teams, was built to address these issues. Ad Manager helps publishers maximize the value of their ad impressions while reducing ad serving costs.
We enlisted the help of Nandu Ramani, Engineering Lead on Ad Manager, to talk about one of Ad Manager's features that helps publishers maximize the value of their ad impressions: AdSense price optimization.
What is the AdSense price optimization feature in Ad Manager?
Many publishers don't sell all of their ad inventory. In these situations, publishers might not serve any ads or might serve less valuable house ads, therefore losing potential earnings. The AdSense price optimization feature in Ad Manager provides an automated solution so publishers will always have an ad to serve in an undersold situation.We also wanted to make sure that when a publisher runs multiple ad networks they are always showing the most valuable ads. For certain individual impressions, AdSense can provide the highest paying ad. When that's the case, an AdSense ad shows. When that's not the case, an ad from the highest paying alternative network will be shown.
How does the price optimization feature work?
In order for AdSense to compete against other ad networks, a publisher must manually enter a CPM for each configured network. We use the CPM entered to determine in real time, on a per impression basis, whether or not an AdSense ad will pay a publisher more. If the AdSense eCPM is greater than the CPM value entered for competing networks, then an AdSense ad will be shown. Additionally, AdSense will never compete with a publisher's directly-sold inventory. To enable the price optimization feature, all a publisher has to do is check a box when setting up inventory.
As a publisher, how much will I earn using AdSense price optimization?
It's hard to predict; the best way to find out is to opt your ad slots into AdSense price optimization and see how AdSense performs for you. With AdSense price optimization, Google will always serve the highest paying AdSense ad available, and will never lower the price of the winning ad, or reduce your earnings from it.
When should I use the AdSense price optimization feature?
We suggest you opt all of your ad slots into AdSense price optimization. AdSense ads will only appear if they're able to pay you more than the alternatives, so there's no risk of losing revenue.
We also recommend that you opt your premium placements into placement targeting so AdWords advertisers may specifically choose to bid for space on your website.
Sounds good. How do I get started?
If you already have an Ad Manager account, go into the inventory tab in your account. For each ad slot where you want to enable AdSense price optimization, click on the name of the ad slot, check the 'Maximize revenue of unsold and remnant inventory with AdSense' checkbox, and click 'Save.'
If you don't already have an account, get started today at http://www.google.com/admanager. Then, when you're setting up your inventory, make sure to opt all of your ad slots into AdSense price optimization.
For more information about AdSense in Ad Manager, check out the following video.
Asking Dave Taylor about AdSense
Inside AdSense: Where did the idea for your 'Ask Dave Taylor' site come from?
Dave Taylor: There's a great backstory, actually. I've written twenty different books on various business and technical topics, including Teach Yourself Unix in 24 Hours and Creating Cool Web Sites. Each time I'd publish, I would be sure to include my email address and other contact information. Problem was, people would send me email with questions. Lots of email with questions.
Over time I found myself answering the same questions again and again and realized that there had to be a better way for readers to search through an archive of already answered questions. I tried an online discussion forum, but it didn't really work very well (though it did give me an excuse to write my own bbs system from scratch, but that's another story!).
Then early in 2003 this "weblog" thing started to gain a bit of traction. When I first saw how it was built upon the concept of an author writing entries and others being able to add their comments, I realized that it could be ideal for my needs.
IA: Why did you join the AdSense program?
DT: As a businessperson, I had always viewed my website as a cost center. I mean, you had to pay for hosting, you had to pay for graphic design, you had to pay for Internet connectivity, etc. That was just my mindset. It was a marketing expense and its purpose was lead generation for my consulting and book sales.
In mid-2003 my friend told me about this "AdSense thing" and said that he'd been experimenting with it and making some money. So I finally decided that I'd try putting some adverts on my site (I'd been on the Web since 1996 but never had any adverts on my sites until that point). That first month I made more than I expected by simply adding the AdSense adverts to my pages and was surprised as heck. Then it started to grow...
That's when it hit me, that my website was becoming a profit center for my business, not a cost center. I began to pay more attention to the site and published new content on a more regular basis. Within a few months I was earning enough to pay my mortgage, and today my website, and specifically Google AdSense, is a primary revenue stream for my entire company.
IA: Can you talk a little about your experience with optimizing your ads?
Once I began working with AdSense in earnest, I began to wonder how ad placement, size, color, and design would affect earnings, and how to balance my desire to offer a splendid user experience with the need to simultaneously maximize revenue.
Enter A/B testing. I read and talked with many AdSense publishers, tried what they suggested and what had worked for them, fiddled with my own ideas, and generally tried every variation I could imagine to see if I could improve the click-through-rate of my ad blocks. The greatest boosts I saw in clickthrough rate were when I moved the advert into the middle of my articles, when I made sure it had the same color background as the material around it, and when there wasn't a solid border or other visual element to make the ad stand out from the surrounding content.
Truth be told, I've also paid close attention to the sites profiled on the AdSense blog, looking at how they integrated ads into their own design and trying to emulate their successful techniques on my own site.
IA: Glad to hear you used the blog! Any other optimization tips for our readers?
- Focus on generating really good content that meets real user needs.
- Design your blog so that there are minimal distractions for the user.
- Wrap your blog entry around the Google ad unit and put the ads where users will see them, though make sure you have them visually distinct from your content: trying to trick readers into clicking on ads is a definite no-no and anti-reader too.
Our Inside AdSense resolution
In 2009, we resolve to continue improving the blog based on your needs and suggestions. We heard positive feedback and saw increases in readership last year in response to our themed campaigns, videos, and easier navigation to important posts. Beyond that, we want to continue looking for ways to ensure that this blog is a useful resource for you, whether you're looking for new feature releases or oldie-but-goodie optimization tips.
We also resolve to bring you more information from our team in new ways. In the new year, you'll hear more from the Product Managers who develop the AdSense features you use, and specialists on the AdSense team who will share their expertise with you. We've heard from many publishers that they want clearer, more transparent communication from our team, and we resolve to provide as much information as we can to address your questions and concerns.
Do you have suggestions for improving the blog, or types of content you'd like to see more of? We're all ears, so please feel free to leave us a comment below. It's a brand new year, and we're ready to get started!
How to Monetize Your Website Without Google's AdSense
Wednesday, May 27, 2009
If you've been using the Internet for any length of time, you've no doubt heard the term "contextual" marketing or contextual advertising. But what exactly is contextual marketing? Well, a prime example of contextual marketing would be Google AdSense - those little ads that can be ad sense, you see running on so many websites these days, almost all web publisher use google adsense as their tool to make money online. The problem with AdSense however is that it places intrusive advertising on your website, which is a huge turn-off for many people.
However, there is a better, less intrusive way of utilizing contextual marketing. What is it? Instead of monetizing your website with advertising, try placing targeted product links at the phrase end of relevant content.
For example, if your website or blog has published an article on how to make money with adsense, having a direct link at the end of the article that gives readers the opportunity to purchase a
making online product,
adsense tool,
ebook of adsense,
adsense software,
adsense sites
ebook of adsense secret
adsense tips
adsense website
or other marketing product
that is closely related to the topic of the article would be contextual marketing or contextual advertising.
This method of marketing can be particularly effective if you own a content site. Why? Because according to the statistics I've read, content sites receive 90% of all Internet traffic.that's why that is very important for us to write a good content if we are making money online even with adsense or not. That means having a content site provides you with an outstanding opportunity to generate additional revenue from your website without alienating your visitors with AdSense ads. And even if you don't own your own products, you can still utilize this method of marketing by linking your articles to affiliate products and earn money or make money online that way.
The key to making money online with this method of marketing is to write a compelling, benefit-laden link that makes the reader want to click on it for more information.
For example, suppose your marketing article was about writing effective headlines. You'd want your link to read something like this:"Learn How To Instantly Create Magical site That Make Money with adsense! Click here.
The whole concept behind contextual marketing is to snare the impulse buyer. And it makes perfect sense too, because if someone is interested in reading about a particular topic, there is a good chance that he would be interested in purchasing a product related to that topic.
